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Serving the Bottled Gold

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Client

Sandeman

Categories

Website

year

2014

Cask 33 is a limited edition of 685 bottles of a single cask, 50-year-old perfect blend of aged Sandeman Tawny Porto. The wine was laid down in mid-20th century and now beautifully presented in a one of a kind hand-blown artisanal bottle. So it needed a one of a kind website and the Wizards built it.

This website is alive. It works in-sync with the main video. As the video progresses through different chapters (the wine, the terroir, the bottle, etc.) the highlights change accordingly and invite the user to enter the respective content.

Here are some of The Wizard's favourite features:

  • The visual language was built around the wine packaging, with hints of leather, gold, wood and vintage typography. It is rich and detailed.
  • The website shows a live counter of available bottles worldwide, a relevant detail for a limited edition.
  • The website looks really cute on mobile screens.
  • image-gallery
Wizardry used

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